68%
of entrepreneur time goes to non-revenue tasks
$0
when idle — pay-as-you-go
24/7
operates while you build
The problem with "AI for entrepreneurs" as it exists today
Most AI tools built for entrepreneurs are still just chat. You ask them something, they answer, you act on it. The bottleneck — you — never goes away.
According to a 2023 Xero report, entrepreneurs spend 68% of their time on tasks that don't directly grow revenue. A 2024 SCORE survey found that 42% of small business owners say admin work is their biggest time drain. These aren't knowledge gaps. They're execution gaps — tasks that are simple but relentless, and that require someone to follow through.
That's the job Deputy does. Not another tool that makes you smarter — an assistant that handles the work so you don't have to.
AI for entrepreneurs
AI that actually reduces the entrepreneur's workload — not by making them faster at tasks, but by handling those tasks autonomously. The meaningful distinction is between AI that generates content you then act on versus AI that takes the action itself: sending the follow-up, booking the call, running the reminder. Deputy is the latter category.
What entrepreneurs actually need from an AI assistant
When you're wearing every hat, the tasks that fall through the cracks are almost always the same ones:
Leads going cold while you're heads-down building
You met someone at a conference, got a warm intro, had a good first call — then got pulled into product work and forgot to follow up. According to Invesp, 80% of sales require 5+ follow-ups. Most entrepreneurs stop at one.
Scheduling back-and-forth that eats your calendar
Every meeting requires 3–5 emails to find a time. Deputy handles the coordination and confirms it. You just show up.
No time for follow-up sequences on warm prospects
You have the conversation. You send the first email. Then you get busy and the sequence dies. Deputy runs the follow-up cadence on a schedule you set — and stops when they reply.
Losing track of who you need to get back to
"I need to get back to David about the partnership" — texted to Deputy becomes a real reminder with a real follow-up if you don't act. No task manager required.
What Deputy does for your business, specifically
Deputy lives in your text messages. You don't open an app, log into a dashboard, or context-switch to use it. You text it the way you'd text a human assistant — and it handles it.
Automatic lead follow-up
"Follow up with Alex on Thursday if I haven't heard back." Deputy monitors, follows up on schedule, and reports back. You define the sequence — Deputy runs it.
Daily priority briefing every morning
"Every weekday at 7am, send me a summary of my day's meetings and the three things I asked you to track." Deputy delivers a briefing to your texts. You start the day oriented, not reactive.
Scheduling calls without back-and-forth
Deputy handles the scheduling coordination. Sends your availability, collects theirs, and confirms the meeting — no endless email chain.
Recurring check-in reminders for important contacts
"Every 30 days, remind me to check in with Maria." Relationships compound when you maintain them consistently. Deputy makes consistency automatic.
Without Deputy vs. With Deputy
| Situation | Without Deputy | With Deputy |
|---|---|---|
| Warm lead goes quiet | You forget to follow up; deal goes cold | Deputy runs the follow-up sequence on schedule |
| Scheduling a call | 5 emails to find a mutual time | Deputy handles coordination; you show up |
| Monday morning | Open three apps to figure out your week | Briefing arrives in your texts at 7am |
| Important contact relationship | Goes months without contact | 30-day check-in reminder runs automatically |
| Cost | Your time, permanently | Pay-as-you-go · free to start |
Why pay-as-you-go matters for entrepreneurs
The average founder already pays for multiple AI subscriptions — ChatGPT, Claude, Notion AI, Grammarly. A Productiv benchmark report found that knowledge workers now average over 3 AI or productivity tool subscriptions. That's $60–100+/month for tools that still require you to do the work.
Deputy costs pennies per task because it's pay-as-you-go — you pay only when it does work for you. No monthly minimum, no seat fee, no subscription to justify. If Deputy sends 12 follow-up emails this week and saves you four hours, you pay for 12 actions. That's the model.
"Someone that wants time back or an always-on personal assistant/sidekick. Usually someone that's either just lazy enough to want to do the right thing once, or a tireless self-improver and optimizer."
Louis Amira
Founder & CEO, Deputy / Circuit & Chisel
Stop letting tasks fall through the cracks.
Free to start. Pay only when Deputy works. No app, no subscription.
Get Started Free →FAQ: AI for entrepreneurs
What does Deputy do for entrepreneurs specifically?
Deputy handles the tasks that fall through the cracks when you're wearing every hat: lead follow-up, scheduling calls, sending recurring briefings, and keeping track of who you need to get back to. You text it instructions the way you'd text a human assistant, and it acts. No app, no subscription, pennies per task.
How is Deputy different from ChatGPT for entrepreneurs?
ChatGPT generates text you then have to act on. Deputy takes the action itself — it sends the follow-up, books the call, runs the reminder sequence. For entrepreneurs who are already time-constrained, the difference between AI that advises and AI that executes is the whole value proposition.
How much does Deputy cost for entrepreneurs?
Deputy is free to start and costs pennies per task for most users. There's no monthly subscription — you pay only when Deputy does work for you. That's a fraction of what a human assistant costs and less than most single AI subscriptions.
Can Deputy follow up on leads automatically?
Yes. You tell Deputy who to follow up with and when — "Follow up with Alex on Thursday if I haven't heard back" — and it does it on schedule. You can set escalation rules and stop conditions. Leads don't go cold while you're heads-down building.
Related: